Welcome to Newbie
Party collection
Festive clothing for sparkling moments
Christmas is coming
Early collection for those who can't wait
Mama and me
Create memories in family matching outfits
Newbie bestsellers
Ready for a new season?
Discover Newbie
Welcome to the magic world of Newbie
Newbie is a Swedish lifestyle brand for the little ones we love. Clothing for premature, baby, kids, and women in timeless design, with care at the heart of everything we do. We offer a full-range wardrobe for children aged 0 months to 8 years. The patterns are all hand-drawn in a soft color palette close to nature's very own shades. Garments to create a coordinated look with siblings. Garments to inherit. Nostalgic styles made to last.
We love matching outfits. Match with siblings and moms. That's why we also offer a Newbie Woman wardrobe. Lovely pieces in the same beautiful patterns. The Newbie world even includes adorable additions to the children's room - Newbie Room Collection. Storage boxes, toys and play tents - perfect for transforming the room into beautiful fairytale settings. So many treasures to love. We exist to make the future beautiful for generations to come.